https://www.linkedin.com/posts/rafay-aziz_%F0%9D%90%84%F0%9D%90%A6%F0%9D%90%9A%F0%9D%90%A2%F0%9D%90%A5-%F0%9D%90%8C%F0%9D%90%9A%F0%9D%90%AB%F0%9D%90%A4%F0%9D%90%9E%F0%9D%90%AD%F0%9D%90%A2%F0%9D%90%A7%F0%9D%90%A0-%F0%9D%90%82%F0%9D%90%A1%F0%9D%90%9E%F0%9D%90%9C%F0%9D%90%A4%F0%9D%90%A5%F0%9D%90%A2%F0%9D%90%AC%F0%9D%90%AD-activity-7362093017077379072-FayB?utm_source=share&utm_medium=member_android&rcm=ACoAAAgM62UBXmA5cyaHWdxeE_Mo4UKujvdRnHc

Description Length

𝐄𝐦𝐚𝐢𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐂𝐡𝐞𝐜𝐤𝐥𝐢𝐬𝐭
1. 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 & 𝐀𝐮𝐝𝐢𝐞𝐧𝐜𝐞
☐ Define campaign goals (nurture, sales, awareness)
☐ Segment audience based on behavior, location, or interest
☐ Clean contact list and remove inactive/unsubscribed users
2. 𝐌𝐞𝐬𝐬𝐚𝐠𝐞 𝐂𝐫𝐚𝐟𝐭𝐢𝐧𝐠
☐ Use a recognizable, human sender name
☐ Write a concise, compelling subject line
☐ Add preheader text that complements the subject line
☐ Personalize copy and maintain brand tone
☐ Include a clear call-to-action (CTA)
☐ Ensure mobile-responsive design with optimized images
3. 𝐓𝐞𝐜𝐡𝐧𝐢𝐜𝐚𝐥 & 𝐂𝐨𝐦𝐩𝐥𝐢𝐚𝐧𝐜𝐞
☐ Authenticate emails (SPF, DKIM, DMARC)
☐ Add unsubscribe link and required legal text (GDPR, CAN-SPAM)
☐ Keep total email size under ~102 KB for faster load
☐ Optimize for accessibility (alt text, readable fonts)
4. 𝐐𝐀 & 𝐓𝐞𝐬𝐭𝐢𝐧𝐠
☐ Preview email in multiple devices and dark mode
☐ A/B test subject lines and content variations
☐ Send test emails to internal QA team
☐ Verify all links, UTM tags, and tracking pixels work
☐ Check fallback content for personalization f

Text Found

Page tested on 18th August 2025 at 14:54

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